


NIGHTINGALE: Media Houses
[LOCATION]
GLOBAL
Partner with high-authority gaming websites and content hubs in order to generate content and ad coverage to specific survival crafting audiences.
We began by identifying the most relevant websites and content producers, prioritizing our targets and negotiating direct deals that would be tailored to Nightingale’s needs and each partner’s respective strengths. AThe end result was a dynamic mix of short and long form video content, written editorials, high-impact digital display, among other, complementary pieces. In addition to the widespread coverage amongst survival audiences, these efforts created long-tail value through the creation of unique videos and high-ranking articles designed to be discovered long after the campaign had ran its course.
- 325M+Impressions
- 3M+Clicks

Projects
SOUTH PARK: SNOW DAY!
[ABOUT]There’s no day like a snow day. So, when South Park launched their newest 3D hack-and-slash title, we set out to recreate the magic of a day off with friends.
[services]Paid CreatorsOrganic CreatorsKilling Kenny
SOUTH PARK: SNOW DAY!EPIC MICKEY: REBRUSHED
[ABOUT]When Disney went to launch this epic remake, they called Player4 to develop an epic campaign.
[services]Paid Creators
EPIC MICKEY: REBRUSHEDENSHROUDED
[ABOUT]Enshrouded dropped their biggest update yet: so we complemented their launch with a wide range of content and creators that appealed to both new and existing players.
[services]Paid Creators
ENSHROUDEDOUTRIGHT GAMES CREATOR PROGRAM
[ABOUT]As a publisher of multiple family friendly games, Outright turned to Player4 to build momentum and create a value-driven program for their creators: from scratch.
[services]ConsultingOrganic Creators
OUTRIGHT GAMES CREATOR PROGRAMNIGHTINGALE: BIDDABLE MEDIA
[ABOUT]We were tasked with bringing Nightingale to all corners of the survival crafting scene. As a result, this campaign had it all: truly global, multi-channel, multi-beat, and multi-segmented.
[services]Media PlanningMedia Buying
NIGHTINGALE: BIDDABLE MEDIANIGHTINGALE: MEDIA HOUSES
[ABOUT]Nightingale wanted coverage across all the major media houses and content hubs. So, we negotiated deals with the biggest players in the scene to guarantee visibility at launch.
[services]Private PartnershipsMedia PlanningCustom Content
NIGHTINGALE: MEDIA HOUSESNIGHTINGALE: PAID CREATORS
[ABOUT]Nightingale is a game with depth: so we tapped into creators to showcase it through a variety of content, perspectives, and playstyles to illustrate the beauty of the Fae realms.
[services]Paid creatorsOrganic creatorsContent concepting
NIGHTINGALE: PAID CREATORSTRINE 5: A CLOCKWORK CONSPIRACY
[ABOUT]The challenge: re-introduce a beloved series to audiences both old and new. No conspiracies here, just a creator campaign that went like clockwork.
[services]Paid CreatorsOrganic Creators
TRINE 5: A CLOCKWORK CONSPIRACYAEW: FIGHT FOREVER
[ABOUT]When AEW decided to enter the gaming ring, they chose Player4 to deliver a multiplayer creator campaign from off the top rope. Luckily, they found the perfect tag-team partner.
[services]Paid CreatorsOrganic CreatorsMarket Research
AEW: FIGHT FOREVER